Work / Money
The $100 Snowball
What happens when you invest $100 a month for decades, shown with a counter that never stops climbing.
- Client
- Hivo Studio channel
- Format
- YouTube documentaries
- Length
- Short documentary
The brief
Make compound interest feel exciting instead of abstract, for viewers who have never invested.
What we made
A money story built around one number, with animated figures that grow with the narration and a clean, high-contrast thumbnail.
Script and fact-checkAI narrationAnimated chartsSound designThumbnail

